Meet Coco Star, the social media sensation who is also known by her real name, Blair Smith.
She shares fun fashion, lifestyle, and comedy content with her fans on TikTok and Instagram, and has more than 100,000 followers on TikTok.
Let's explore who Coco Star really is, from her background and rise to fame to her personal life and what makes her stand out as a creator.
How old is Coco Star?
As of 2025, Coco Star is 23 years old. She celebrates her birthday on June 27, which makes her a Cancer.
Where is Coco Star from?
Coco Star hails from the sunny city of Tampa, Florida.
Her hometown's vibrant, coastal vibe helped shape her creative style and outgoing personality.
Coco Star's family and personal life
Coco Star comes from a super supportive family; her dad is a businessman and her mom is a homemaker. She also has a younger brother who sometimes collaborates with her on videos, adding a fun family vibe to her content.
When she's not creating content, she loves surfing, playing retro video games, and hanging out with her pet dog, Max. She's currently dating fellow creator Joseph L. Mathis, and you can sometimes spot their cute chemistry in her posts.
Coco Star's journey as a creator
Coco Star’s success comes from her awesome blend of humor and authenticity that connects with fans everywhere.
She got her start in 2018, posting short comedy skits on TikTok that showcased her natural charisma.
After gaining a following, she expanded to Instagram and YouTube, sharing lifestyle vlogs and fashion hauls.
These days, she’s a multi-platform star with her own merch line and is even branching out into music and acting.
A cool tidbit: She has a pet hedgehog named Spike who sometimes makes a cameo in her videos!
What kinds of followers does Coco Star have?
Coco Star's followers are mostly teens and young adults who are totally plugged into the social media world. Her content really clicks with the Gen Z and Millennial crowd who love keeping up with their favorite online personalities.
This audience is all about fashion, lifestyle, and getting a real, behind-the-scenes look at a creator's life. They're drawn to her fun, authentic vibe and enjoy everything from her comedy bits to her latest style tips.
Grow your audience with Beacons
Creators just like Coco Star are using Beacons to build their brand, with tools to create a custom link-in-bio page and even sell their own products.
You'll be in good company with creators like Dyesha J’adore and Ahmedlovesbread who are already growing their audience on the platform.
Ready to build your own empire? Get started for free and claim your username!
